TomPaine.com
Al Gore was vice president of the United States. The following is the prepared text of the speech he delivered to the The Media Center's We Media conference on October 5, 2005 in New York City.
I came here today because I believe that American democracy is in grave danger. It is no longer possible to ignore the strangeness of our public discourse. I know that I am not the only one who feels that something has gone basically and badly wrong in the way America's fabled "marketplace of ideas" now functions.
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I thought maybe it was an aberration when three-quarters of Americans said they believed that Saddam Hussein was responsible for attacking us on September 11, 2001. But more than four years later, between a third and a half still believe Saddam was personally responsible for planning and supporting the attack.
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Are we still routinely torturing helpless prisoners, and if so, does it feel right that we as American citizens are not outraged by the practice? And does it feel right to have no ongoing discussion of whether or not this abhorrent, medieval behavior is being carried out in the name of the American people? If the gap between rich and poor is widening steadily and economic stress is mounting for low-income families, why do we seem increasingly apathetic and lethargic in our role as citizens?
On the eve of the nation's decision to invade Iraq, our longest serving senator, Robert Byrd of West Virginia, stood on the Senate floor asked: "Why is this chamber empty? Why are these halls silent?"
The decision that was then being considered by the Senate with virtually no meaningful debate turned out to be a fateful one. A few days ago, the former head of the National Security Agency, Retired Lt. General William Odom, said, "The invasion of Iraq, I believe, will turn out to be the greatest strategic disaster in U.S. history."
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Our democracy has been hollowed out. The opinions of the voters are, in effect, purchased, just as demand for new products is artificially created. Decades ago Walter Lippman wrote, "the manufacture of consent...was supposed to have died out with the appearance of democracy...but it has not died out. It has, in fact, improved enormously in technique...under the impact of propaganda, it is no longer plausible to believe in the original dogma of democracy."
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Campaign finance reform, however well it is drafted, often misses the main point: so long as the only means of engaging in political dialogue is through purchasing expensive television advertising, money will continue by one means or another to dominate American politic s. And ideas will no longer mediate between wealth and power.
And what if an individual citizen, or a group of citizens wants to enter the public debate by expressing their views on television? Since they cannot simply join the conversation, some of them have resorted to raising money in order to buy 30 seconds in which to express their opinion. But they are not even allowed to do that.
Moveon.org tried to buy ads last year to express opposition to Bush's Medicare proposal which was then being debated by Congress. They were told "issue advocacy" was not permissible. Then, one of the networks that had refused the Moveon ad began running advertisements by the White House in favor of the President's Medicare proposal. So Moveon complained and the White House ad was temporarily removed. By temporary, I mean it was removed until the White House complained and the network immediately put the ad back on, yet still refused to present the Moveon ad.
The advertising of products, of course, is the real purpose of television. And it is difficult to overstate the extent to which modern pervasive electronic advertising has reshaped our society. In the 1950s, John Kenneth Galbraith first described the way in which advertising has altered the classical relationship by which supply and demand are balanced over time by the invisible hand of the marketplace. According to Galbraith, modern advertising campaigns were beginning to create high levels of demand for products that consumers never knew they wanted, much less needed.
The same phenomenon Galbraith noticed in the commercial marketplace is now the dominant fact of life in what used to be America's marketplace for ideas. The inherent value or validity of political propositions put forward by candidates for office is now largely irrelevant compared to the advertising campaigns that shape the perceptions of voters.
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...it is television delivered over cable and satellite that will continue for the remainder of this decade and probably the next to be the dominant medium of communication in America's democracy. And so long as that is the case, I truly believe that America's democracy is at grave risk.
The final point I want to make is this: We must ensure that the Internet remains open and accessible to all citizens without any limitation on the ability of individuals to choose the content they wish regardless of the Internet service provider they use to connect to the Worldwide Web. We cannot take this future for granted. We must be prepared to fight for it because some of the same forces of corporate consolidation and control that have distorted the television marketplace have an interest in controlling the Internet marketplace as well. Far too much is at stake to ever allow that to happen.
We must ensure by all means possible that this medium of democracy's future develops in the mold of the open and free marketplace of ideas that our Founders knew was essential to the health and survival of freedom. MORE
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